“HEINEKEN strives to reconcile performance and sustainability by acting to reduce its environmental footprint and strengthen the resilience of its sourcing. Joining the TRANSITIONS programme, alongside Malteurop, aligns fully with this vision.” Isabelle Sucra CSR Director, Heineken France “Regenerative agriculture will help us offer consumers a responsible choice with barley grown using evidence-based agricultural practices. We chose TRANSITIONS first out of conviction — because the programme resonated with our DNA — but also out of loyalty and trust in Malteurop, our long- standing supplier. And finally, because of the availability of reliable data: consumers don’t want words any more, they want action, backed up by figures.” Maud Carrière CSR Manager, Brasserie Castelain Major agri-food and manufacturing companies have joined the TRANSITIONS programme. They share their perspective with us. “We are proud to join the TRANSITIONS programme alongside VIVESCIA and Sedamyl as part of our regenerative agriculture roadmap. We believe in the transformative power of regenerative agriculture and in the need for collective commitment to sustainably evolve our value chains.” Morgane Yvergniaux Director of Climate and Nature, Pernod Ricard “We want to be part of creating a future where regenerative agriculture becomes the norm — by stimulating innovation and offering delicious food to feed the planet. To achieve this, we must support as many committed farmers as possible. We have worked with Grands Moulins de Paris on flour procurement for many years, and this programme has enabled us to go even further in terms of innovation and development.” Jean-Philippe Michaux CFO, Puratos 20